Verified Audit CirculationViewPoint
September / October 2019


Subscribe    Back to Home    Past Issues

This Month's Features:

Verified Would Like to Welcome...
Tell Us How We're Doing
Publishers Opt for Leaner Websites to Attract and Keep Users Onsite
Events Calendar
Print Readers Are Most Likely to Pay For Local News


Back to Top
Verified Would Like to Welcome...

High Frequency ElectronicsHigh Frequency Electronics
Summit Technical Media, LLC
Jupiter, FL
High Frequency Electronics is a B2B brand for design engineers seeking ideas and solutions involving analog, digital, RF, microwave mm-wave and optical technologies. The market-driven content covers materials, devices, components, test equipment, computer-aided design, systems, subsystems, and the latest information on design techniques, applications and solutions-oriented new products.

POWER MAGAZINEPOWER MAGAZINE
Access Intelligence, LLC
Rockport, MD
POWER is a B2B brand covering topics of many interests in the power generation industry. POWER has a number of vehicles that reach its intended audience, such as its website, newsletters, webinars, white papers, job board, technical books, social media, and a strong trade show and conference presence.

Modern Tire DealerModern Tire Dealer
Bobit Business Media
Torrance, CA
Modern Tire Dealer is a multi-media resource for management personnel at independent tire dealers involved in wholesale, commercial and/or retail tire sales. The brand content and editorial scope of the publication includes trends in the tire industry, marketing analysis, business trends, merchandising and sales methods.

MetroMetro
Bobit Business Media
Torrance, CA
Metro is dedicated to serving professionals in the bus and passenger rail industries. The brand content and editorial scope of the publication includes funding mechanisms, procurement, rolling stock maintenance, privatization, risk management and sustainability.

Schoolbus FleetSchoolbus Fleet
Bobit Business Media
Torrance, CA
Schoolbus Fleet is a brand intended for professionals in the pupil transportation industry. The brand content and editorial scope of the publication includes news, in-depth features, reference information and industry benchmarking.

Law Enforcement Product News
Law Enforcement Product News and Law Enforcement Technology
Endeavor Business Media
Arlington Heights, IL
Law Enforcement Technology

Law Enforcement Product News and Law Enforcement Technologyaudiences include chiefs, sheriffs, marshals, deputy sheriffs, commanders, majors, lieutenants, sergeants, patrolmen, officers, troopers, rangers, 911 and S.W.A.T.

This includes managers, supervisors and administrators and related personnel serving in the field oflaw enforcement, investigations, forensics and protective services.

Locksmith Ledger InternationalLocksmith Ledger International
Endeavor Media
Arlington Heights, IL
For 75 years, Locksmith Ledger International has provided comprehensive and focused editorial on mechanical hardware, electronic technologies, access control, automotive security, product installations, safe servicing and special reports on emerging industry trends that affect the Security Specialist.

Security BusinessSecurity Business
Endeavor Business Media
Arlington Heights, IL
Security Business magazine is the voice of the channel – the security dealers, integrators, resellers and installers who deploy technology solutions to mitigate the risks faced by commercial, industrial, government and residential security end users.

Portable Plants
Portable PlantsNorth Coast Media
Cleveland, OH
Portable Plants is a quarterly magazine dedicated to contractors and producers who utilize portable plants that crush, screen, wash and/or process construction materials. Portable Plants offers readers informative content about the very latest equipment and technology used in several markets, including recycled asphalt, recycled concrete, aggregate and wrecking/demolition/excavating.

BodyShop BusinessBodyshop Business
Babcox Business Media
Akron, OH
BodyShop Business is a well-known and popular brand dedicated to collision repair shop owners and managers and the authorized jobbers and distributors who serve them.

 


Back to Top
Tell Us How We're Doing

Tell Us How We're DoingAs part of our continued commitment to excellence, we would appreciate you taking a few minutes to tell us how we're doing and how we can improve.

We are constantly trying to enhance the value of our services to our clients. Your comments are very important to us in achieving that objective.

Thank you for taking the time to assist us. We assure you that your input will only be used to help us provide the highest value service possible.

TAKE THE SURVEY

 


Back to Top
Publishers Opt for Leaner Websites to
Attract and Keep Users Onsite

Visitors Won't WaitPublishers looking to deliver more value to their readers may inadvertently do so at the cost of user experience.

"In our shared pursuit to push the web to do more, we're running into a common problem: performance," writes Web Performance Consultant, Jeremy Wagner, in a column for Google.

"Sites have more features than ever before. So much so, that many sites now struggle to achieve a high level of performance across a variety of network conditions and devices," said Wagner.

"Retaining users is crucial to improving conversions. Slow sites have a negative impact on revenue, and the opposite is also true," said Wagner. | READ MORE


Back to Top
Events Calendar

DCN Next: Summit 2020
January 15 – 17, 2020
Miami, FL
www.digitalcontentnext.org

AABP Winter Leadership Conference
January 9 – 12, 2020
Puerto Vallarta, MX
www.bizpubs.org

CRMA Winter Publishers Retreat 2020
February 6 – 8, 2020
Palm Springs, CA
citymag.org

Inland Press Key Executives Mega-Conference
February 17 – 19, 2020
Fort Worth, TX
www.inlandpress.org

INMA Media Subscriptions Week
February 26 – 29, 2020
New York, NY
www.inma.org

If you have an event that you would like to announce,
please send your information to e-newsletter@verifiedaudit.com.



Back to Top
Print Readers Are Most Likely to Pay For Local News

Print Readers Are Most Likely to Pay For Local NewsMost U.S. adults believe their local news media is doing well financially, although only a small portion of them are willing to pay for it, according to a survey by Pew Research Center.

It found that 71% of U.S. adults believe their local news media is in good financial health, but only 14% paid for a subscription, donated money or signed up for a membership, such as for a local public broadcaster.

However, there are significant differences in how people perceive print, broadcast, radio, Internet and social media news outlets.

Print media has the highest portion of paying audiences, with 39% of U.S. adults who prefer to get their news from a local newspaper saying they paid for it. That's ahead of 16% for radio, 12% for a news website or app, 10% for TV and 8% for social media.

But print readers also had the most pessimistic view of the financial health of their preferred news outlet.

Only 63% of people who most prefer to get their news in print said their local news outlets were doing well financially, compared with 77% of people who most prefer TV and 71% who prefer social media.

That makes sense. Any astute reader of local newspapers has likely seen coverage deteriorate as newsrooms make job cuts amid a steady decline in advertising, including classifieds.

Separately, people who prefer to get their local news from TV likely have seen no difference in the coverage of shootings, car accidents, storm damage, sports, traffic and weather.

Pew's study also found people who pay for local newspapers tend to be older, white or college-educated adults who say they are civic-minded.

That presents a quandary for local news outlets that want to serve those readers, but also need to expand their scope of coverage to appeal to younger adults. Millennials and Generation Z are more ethnically diverse and have interests that may seem alien to older generations.

© 2019 MediaPost Communications


Please send comments and story ideas to
e-newsletter@verifiedaudit.com
or contact us at:

Verified Audit Circulation
1101 Fifth Avenue, Suite 270
San Rafael, CA 94901-2993
415.461.6006
415.461.6007 fax


© 2019 Verified Audit Circulation